Maxime Morge's Publications

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Business-Driven Negotiation Strategies for Proactive Embodied Conversational Agents in E-Commerce.

Sameh Abdel-Naby, Maxime Morge, and Bruno Beaufils. Business-Driven Negotiation Strategies for Proactive Embodied Conversational Agents in E-Commerce.. In Proc. of the Workshop sur les Agents Conversationnels Animés, pp. 127–144, Lille, November 2010.

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Abstract

A considerable number of the research conducted in the area of Software Agents focus on the enhancement and the proper provision of online Embodied Conversational Agents (ECAs). However, the ability of these agents to transform an ordinary visitor of an e-commerce who needs assistance to an actual buyer is yet of no notable weight. In this paper, we adopt a sell-based approach for online customer service, so that the conversational agent is proactive since he initiates an offer without waiting for assistance requests.We introduce new negotiation strategies for embodied conversational agents which reflect real-life sales approaches, such as bundling two or more items into one deal, or providing a promotion on a certain item for a certain time, or the commonly used value-added sales.

BibTeX

@InProceedings{abdelnaby10waca,
  author =       {Sameh Abdel-Naby and Maxime Morge and Bruno Beaufils},
  title =        {Business-Driven Negotiation Strategies for Proactive Embodied Conversational Agents in E-Commerce.},
  booktitle =    {Proc. of the Workshop sur les Agents Conversationnels Anim\'es},
  pages =        {127-144},
  year =         {2010},
  editor =       {St\'ephanie Buisine and Maxime Morge and Nicolas Sabouret},
  address =      {Lille},
  month =        {November},
  abstract=      {A considerable number of the research conducted in the
                  area of Software Agents focus on the enhancement and the
                  proper provision of online Embodied Conversational Agents
                  (ECAs). However, the ability of these agents to transform
                  an ordinary visitor of an e-commerce who needs assistance
                  to an actual buyer is yet of no notable weight. In this
                  paper, we adopt a sell-based approach for online customer
                  service, so that the conversational agent is proactive
                  since he initiates an offer without waiting for
                  assistance requests.We introduce new negotiation
                  strategies for embodied conversational agents which
                  reflect real-life sales approaches, such as bundling two
                  or more items into one deal, or providing a promotion on
                  a certain item for a certain time, or the commonly used
                  value-added sales.},
  bib2html_pubtype = {Workshop},
  bib2html_rescat = {Embodied Conversational Agent, Negotiation, Agent decision-making},
  bib2html_funding = {VVU}
}

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